“TH?NK's research had a strong impact across a number of our product categories which have led to strong improvements in ROI. TH?NK's professionalism, attention to detail and ability to understand our customers allowed us to tailor a product and design specifically with our market's needs in mind.”

STEPHEN YOLLANDDIRECTOR OF CREATIVE STRATEGY
IMPACT

With nearly 40 years as one of Australia’s leading and most trusted new home builders, Metricon help you with building your own home, house and land packages, home finance and design inspiration.

OVERVIEW

The research identified key market segments for Metricon, identifying motivations, barriers and what influences decision making throughout the home building process. Also, what are the key messages buyers are looking in the initial stages of their journey?

METHODOLOGY

Market Demographics, Journey Mapping, Price Sensitiveness, Decision Making Process analysis, Brand Awareness & Perception, NPS Analysis, Customer Loyalty

FOR THOSE THAT LIKE THE DETAILS

Visit the Metricon website.